AI lead magnets that qualify, then brief your sales team.
Replace the PDF download on your site with a conversation. Every visitor gets a personalised diagnostic. Your team gets a written dossier in the CRM before the first call.
I didn't write a case study. I put the product on the page.
Run it. It will interview you about your business and tell you which AI lead magnet is worth building, including when the honest answer is none.
Live diagnostic
What is the biggest bottleneck in your funnel right now?
Describe your business and how you win work...
The gap
Your form catches the few who were ready. Talk to the rest.
A form only catches the people who had already decided. The rest read, weigh it up, and leave without ever identifying themselves.
SAMPLE A
Filled in your form
They were ready. Your sales team already knew about them.
SAMPLE B
Left without a word
Real buyers with a real problem, who were not ready to hand over an email for a PDF. This is the group the engine talks to.
Every site has this split. The exact ratio is yours to measure, and the engine above will show you where yours sits.
Beyond the form
An email tells you who. A conversation tells you why.
The engine asks, listens, and turns every answer into sales context your team can use.
01
Understand
Goals, constraints, urgency.
02
Qualify
Fit and intent, scored live.
03
Activate
CRM, follow-up, and call briefs.
Judgment point
A tool that can say no.
Because a tool that can say "not a fit" makes its "yes" mean something. Prospects trust a diagnosis that is not trying to sell everyone. The honest no is what gives the qualified yes its weight.
A disqualified visitor is a call your team does not take.
How it works
Live in seven days. Not quarters.
One call. One script tag. No platform project.
01Day 1
We map
One 45-minute call on your offer, your buyers, and how your team actually sells.
02Days 2–7
We build
Your engine, in your voice, red teamed against real prospect questions. You read the transcripts and sign off before it goes live.
03Ongoing
We run it
Hosting, monitoring, prompt tuning, and a written read at day 30. Your side stays one script tag.
Build manifest
What is in the build.
Everything here is included. No tiers, no add-ons for the parts that make it work.
01✓
Lead magnet discovery
One 45-minute working session to find the angle your buyers will actually stop for.
02✓
The seven-day live build
Your engine, built and running on your own site inside a week.
03✓
Brand guardrail pass
Red teamed against real prospect questions. You read the transcripts and sign off before anything goes live.
04✓
Custom red teaming
An adversarial pass on the specific things your brand cannot afford to have said in front of a prospect.
05✓
Eval suite
A scored test set that re-runs on every prompt change, so an improvement in one place never quietly breaks another.
06✓
A/B testing on angles
Two lead magnet angles run against each other on live traffic, so the winner is decided by your buyers and not by opinion.
07✓
Dossier delivery into your stack
Every dossier lands where you already work: CRM, email, Slack, Sheets.
08✓
Hosting, monitoring & prompt tuning
First 30 days included. We watch it and keep tuning as your offer and your buyers move.
09✓
The 30-day read
A written report: how many conversations completed, what prospects asked about most, and where they dropped off.
For agencies
A recurring line your clients can see working.
Put it on your own site first. Once you have seen what comes back, the same engine can go on your clients' sites under your brand and become a line you bill monthly.
A monthly service line, not another one-off project.
03Built for you
You sell the outcome. We build and operate the engine.
The details
Frequently asked questions
What does Kolev Labs build?
Kolev Labs builds AI lead engines: interactive tools that replace the static PDF lead magnet on your own site. Instead of downloading a file, a visitor has a real conversation, and your sales team gets a written dossier on that person before the first call. We build it, host it, and maintain it.
What is an AI lead engine?
It is an interactive, conversational tool that replaces a static PDF or a quiz. It talks to a prospect, qualifies them in real time, and produces a sales dossier your team can act on. Instead of a download, you get a briefed, scored lead.
How is this different from a chatbot?
A chatbot answers questions. A lead engine runs a structured diagnostic. It asks the right questions, decides who is and is not a fit, and hands your sales team a dossier. It is built to qualify, not to chat.
Who is this for?
B2B companies with cold traffic landing on their site and a human sales conversation somewhere in the process. If your team sells through a call, and most of your visitors leave without ever identifying themselves, this is built for you.
What do I actually have to do?
One 45-minute call and one script tag. You write no prompts, run no servers, and review no infrastructure. Everything after that call is ours, including hosting and every update.
We have developers. Why not build this in-house?
You can. What takes the time is not the chat box. It is finding the angle that makes people start, red teaming the prompt so it never embarrasses you in front of a prospect, building an eval suite so a change does not silently break it, and tuning it as your offer moves. This one already exists and can be live on your site this week.
Can I white-label this and sell it to my clients?
Yes, and it is a separate conversation. Run it on your own site first. Once you have seen what comes back, the same engine can go on your clients' sites under your brand. Details are at kolevlabs.com/agency.