For B2B teams that sell through a call

Your form catches the few who were ready. Talk to the rest.

We replace the PDF lead magnet on your site with an AI that has a real conversation with every visitor, and hands your sales team a written dossier before the first call.

Built by a software engineer of 14 years who has shipped for BCG, Toptal, Request Finance and Rumble, and who built and runs a subscription platform doing $10,000 a month, every layer of it solo.

Qualifies while they talkBuilds a buyer dossier

The gap

You paid for all of this traffic.
You only hear from a sliver of it.

A form only catches the people who were already convinced. Everyone still deciding reads, leaves, and never tells you they were there.

A small slice of site visitors fill in a form. The large remainder leave without identifying themselves.
  • Filled in your form

    They were ready. Your sales team already knew about them.

  • Left without a word

    Real buyers with a real problem, who were not ready to hand over an email for a PDF. This is the group the engine talks to.

Every site has this split. The exact ratio is yours to measure, and the audit will show you where yours sits.

Beyond the form

An email tells you who.
A conversation tells you why.

The engine asks, listens, and turns every answer into sales context your team can use.

A lead magnet captures a buyer dossier that powers qualification, follow-up, CRM updates, and sales briefs.
  1. 01

    Understand

    Goals, constraints, urgency.

  2. 02

    Qualify

    Fit and intent, scored live.

  3. 03

    Activate

    CRM, follow-up, and call briefs.

How it works

Live in seven days.
Not quarters.

One call. One script tag. No platform project.

  1. 01Day 1

    We map

    One 45-minute call on your offer, your buyers, and how your team actually sells.

  2. 02Days 2–7

    We build

    Your engine, in your voice, red teamed against real prospect questions. You read the transcripts and sign off before it goes live.

  3. 03Ongoing

    We run it

    Hosting, monitoring, prompt tuning, and a written read at day 30. Your side stays one script tag.

See it from the buyer's side

Try the experience.
Keep the report.

Answer a few questions and see the exact kind of useful lead magnet we build.

Pricing

Founding rate.
Three spots.

Everything below is included in the build. Priced separately, it comes to $10,300.

  • Lead magnet discovery

    One 45-minute working session to find the angle your buyers will actually stop for.

    $750
  • The seven-day live build

    Your engine, built and running on your own site inside a week.

    $2,500
  • Brand guardrail pass

    Red teamed against real prospect questions. You read the transcripts and sign off before anything goes live.

    $1,000
  • Custom red teaming

    An adversarial pass on the specific things your brand cannot afford to have said in front of a prospect.

    $1,000
  • Eval suite

    A scored test set that re-runs on every prompt change, so an improvement in one place never quietly breaks another.

    $1,500
  • A/B testing on angles

    Two lead magnet angles run against each other on live traffic, so the winner is decided by your buyers and not by opinion.

    $1,000
  • Dossier delivery into your stack

    Every dossier lands where you already work: CRM, email, Slack, Sheets.

    $1,000
  • Hosting, monitoring & prompt tuning

    First 30 days included. We watch it and keep tuning as your offer and your buyers move.

    $500
  • The 30-day read

    A written report: how many conversations completed, what prospects asked about most, and where they dropped off.

    $750
  • The handover file

    The prompt, the config, and a written runbook. Yours to keep from day one.

    $300
  • Total value

    $10,300

Your price as a founding customer: $1,500 to build it, including the first 30 days live. After that, $400/monthfor hosting, monitoring, and prompt tuning. Live on your site in seven days or you don't pay.

Three founding spots, and they are real: onboarding takes far more of the week than running an engine that is already live, and three is what the calendar holds. Founding pricing is locked for twelve months. You would be among the first, which means you get me directly rather than a queue, and a say in what this becomes.

Available as separate engagements once the engine is live: sales call analysis, and additional angles or deployments beyond the first.

Run an agency?

Put it on your own site first. Once you have seen what comes back, the same engine can go on your clients' sites under your brand and become a line you bill monthly.

The details

Frequently asked questions

What does Kolev Labs build?

Kolev Labs builds AI lead engines: interactive tools that replace the static PDF lead magnet on your own site. Instead of downloading a file, a visitor has a real conversation, and your sales team gets a written dossier on that person before the first call. We build it, host it, and maintain it.

What is an AI lead engine?

It is an interactive, conversational tool that replaces a static PDF lead magnet. It talks to a prospect, qualifies them in real time, and produces a sales dossier your team can act on. Instead of a download, you get a briefed, scored lead.

How is this different from a chatbot?

A chatbot answers questions. A lead engine runs a structured diagnostic. It asks the right questions, decides who is and is not a fit, and hands your sales team a dossier. It is built to qualify, not to chat.

Why does the tool disqualify some visitors?

Because a tool that can say "not a fit" makes its "yes" mean something. Prospects trust a diagnosis that is not trying to sell everyone. The honest no is what gives the qualified yes its weight.

Who is this for?

B2B companies with cold traffic landing on their site and a human sales conversation somewhere in the process. If your team sells through a call, and most of your visitors leave without ever identifying themselves, this is built for you.

What does it cost, and how fast is it live?

$1,500 to build it, which includes the first 30 days live. After that it is $400 a month for hosting, monitoring, and ongoing optimizations and bugfixes.

What do I actually have to do?

One 45-minute call and one script tag. You write no prompts, run no servers, and review no infrastructure. Everything after that call is ours, including hosting and every update.

We have developers. Why not build this in-house?

You can. What takes the time is not the chat box. It is finding the angle that makes people start, red teaming the prompt so it never embarrasses you in front of a prospect, building an eval suite so a change does not silently break it, and tuning it as your offer moves. This one already exists and can be live on your site this week.

Can I white-label this and sell it to my clients?

Yes, and it is a separate conversation. Run it on your own site first. Once you have seen what comes back, the same engine can go on your clients' sites under your brand. Details are at kolevlabs.com/agency.

Your next lead magnet can do more

Want one built around
how you sell?